The U.S. meat market is projected to reach USD 215.76 billion by 2028, with a compound annual growth rate (CAGR) of 3.21% during the forecast period. This growth is expected to be driven by rising consumer interest in protein-rich and ketogenic diets, according to a report by Fortune Business Insights titled “U.S. Meat Market, 2021 – 2028.” The market was valued at USD 170.38 billion in 2020.

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Market Segments:

Frozen Food Segment to Hold the Largest Share

In the average American diet, meat contributes over 15% of daily energy intake, 40% of daily protein, and 20% of daily fat. The market offers a wide range of meat products, including fresh, frozen, chilled, and canned options, primarily for grocery stores and restaurants. Chilled meat leads the market due to its ease of transport, longer shelf life, and high demand. The growing preference for frozen goods, which are perceived as healthier and more convenient than canned alternatives, is driving market expansion, particularly in foodservice channels like restaurants. As frozen food manufacturers focus on innovation, the U.S. beef industry is expected to grow.

Additionally, the poultry market is anticipated to experience faster growth due to the increasing popularity of white meat. The supermarket and hypermarket segments are expected to capture a significant market share as investors capitalize on providing a convenient shopping experience, driving this segment’s growth.

The market research delivers comprehensive statistics and detailed analysis, including insights into key market players, dominant regions, and factors contributing to market development and growth. The study also offers an in-depth examination of the impact of COVID-19 on the market.

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Driving Factor:

Rising Demand for Meat-based Goods among Fitness Enthusiasts to Propel Growth

Globally, the rise in lifestyle-related health issues such as diabetes, cardiovascular disease, and obesity—driven by modern, busy lifestyles—has led to a growing adoption of high-protein diets as a preventive measure. This shift has significantly increased consumer demand for protein-rich foods, positioning the sector for expansion. Athletes and fitness enthusiasts, in particular, are driving this demand, prompting producers to intensify their marketing efforts and invest in new meat-based products to boost sales in the United States. Manufacturers are increasingly using chicken, beef, and pork to create nutritious snacks and are developing innovative, high-protein snack options to meet the growing need for convenient, portable nutrition.

Competitive Landscape:

Product Launches by Well-known Companies to Boost Sales

In the U.S., the meat market is highly consolidated, with a few multinational companies holding a significant share. Major players such as Tyson Foods, Inc., Cargill, Inc., and Smithfield Foods, Inc. are focusing on new product development, as well as mergers and acquisitions, to further strengthen their market position. Additionally, the entry of smaller firms into the market is introducing new dynamics and increasing competition, which is significantly impacting the industry’s landscape.


Key Development:

October 2019: Foster Farms acquired 19 poultry ranches in the Central Valley, expanding the company’s existing facilities in California. This acquisition enables Foster Farms to meet the growing demand for antibiotic-free, certified organic, and free-range processed chicken products.

The Report Lists the Key Players in the Market:

  • Tyson Foods, Inc. (Arkansans, U.S.)
  • Cargill, Inc. (Minnesota, U.S.)
  • Smithfield Foods, Inc. (Virginia, U.S.)
  • Hormel Foods Corporation (Minnesota, U.S.)
  • Conagra Brands, Inc. (Illinois, U.S.)
  • Foster Farms (California, U.S.)
  • Sysco Corporation (Texas, U.S.)
  • National Beef Packing Co., LLC (Missouri, U.S.)
  • Perdue Farms, Inc. (Maryland, U.S.)
  • OSI Group, LLC (Illinois, U.S.)

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